KAUFLAND is a German hypermarket chain, part of the Schwarz Gruppe. He opened his first store in 1984 in Neckarsulm. The chain operates with over 1,400 stores in Germany, the Czech Republic, Slovakia, Poland, Romania, Bulgaria, Croatia and Moldova.


It has been present in Romania since 2005. It is the first hypermarket chain to enter small towns in Romania with 25,000-40,000 inhabitants, as its competitors bypass localities with less than 100,000 people.


ICERTIAS Customers' Friend


KAUFLAND  will continue with its efforts to provide Romanian customers high-quality products at a fair price, together with great customer service. To confrim that and to maintain a high-quality customer service KAUFLAND has qualified for the Customers' Friend certificate and accolade.


To earn the "Customers' Friend - Because It's You We Care About" medal KAUFLAND in Romania has gone through detailed research and strict verification process based on four major analytical "pillars": 1. Reputation; 2. Communication and Social; 3. User Experience; and 4. Trust.


Thanks to earning high marks, KAUFLAND has legitimately earned the right to bear the medal Customers' Friend.