PROEKSIM d.o.o. is one of the leading Bosnian companies for the import and wholesale of footwear. It successfully operates as a parent company of two retail chains ASTRA d.o.o and BOROVO d.o.o.

With a long tradition and a successful concept of activities aimed at building long-term business relationships and connections with foreign suppliers, we continuously ensure the reputation of a trusted and experienced business partner. the trade group employs 460 highly skilled and experienced employees who are our competitive advantage and a guarantee of successful business cooperation with renowned world footwear manufacturers.


ICERTIAS Customers' Friend


PROEKSIM will continue with its efforts to provide Bosnian and Herzegovinian customers high-quality products at a fair price, together with great customer service. To confirm that and to maintain a high-quality customer service PROEKSIM has qualified for the Customers’ Friend certificate and accolade.


To earn the "Customers' Friend - Because It’s You We Care About” medal PROEKSIM  in Bosnia and Herzegovina has gone through detailed research and strict verification process based on four major analytical “pillars”: 1. Reputation; 2. Communication and Social; 3. User Experience; and 4. Trust.


Thanks to earning high marks, PROEKSIM has legitimately earned the right to bear the medal “Customers’ Friend - Because It’s You We Care About” and status „Customers' Friend - Dedicated to Excellence”.