Kaufland Polska Markety Sp. z o.o. Sp.K.

VERIFIED SUPERIOR EXPERIENCE

27HF43
27.10.2020.

Kaufland Polska is the bearer of the prestigious international accolade "Customers' Friend - Because It’s You We Care About”, awarded exclusively to companies that have a superior relationship with their customers and clients

In order to earn the "Customers' Friend - Because It’s You We Care About” medal and ‘Superior Excellence’ status, Kaufland Polska has gone through a detailed research and verification process based on four major analytical “pillars”: 1. Reputation; 2. Communication and Social; 3. User Experience; and 4. Trust.

 

Each of these analysed “pillars” is divided into additional subsections that are individually evaluated. “Reputation” is evaluated on the basis of ten separate subsections: Relationship with Customers; Customer Support; Relationship with Employees; Relationship with Business Partners; Innovation; Financial Stability; Quality of Products and Services in the Market; Competitiveness and Social Responsibility. In Communication and Social three subgroups are assessed: Media Relations; Digital Communication; and Classic Communication.

In User Experience five subgroups are evaluated: Intuitiveness; Simplicity; Speed; Durability; and Availability. In Trust the following subgroups are assessed: Competence; Reliability; Integrity; and Transparency.

 

Thanks to earning high marks, Kaufland Polska has legitimately earned the right to bear the “Customers’ Friend – Superior Excellence” status.

 

By signing the official Customers’ Friend Declaration - which commits companies to maintaining a superior, model relationship with their customers, partners and employees - Kaufland Polska has met all the conditions in full for bearing the prestigious accolade “Customers’ Friend - Because It’s You We Care About” and international status ‘Superior Excellence’.